Live
27 active agency partners onboard
31 Medicare campaigns running this month
22 Final Expense campaigns running this month
19 Life Insurance campaigns running this month
84 campaigns running across all verticals
Currently onboarding select agency partners
Trust
TCPA-Conscious Lead Generation
Built For Insurance Agencies
Exclusive Opportunities — Sold Once
US-Based Traffic Sources
No Long-Term Contracts
Compliance First
Live Transfers · Inbound Calls · Lead Center
Built For Medicare, Life & Final Expense
Currently Onboarding Select Agencies
TCPA-Conscious Lead Generation
Built For Insurance Agencies
Exclusive Opportunities — Sold Once
US-Based Traffic Sources
No Long-Term Contracts
Compliance First
Live Transfers · Inbound Calls · Lead Center
Built For Medicare, Life & Final Expense
Currently Onboarding Select Agencies
TCPA-Conscious Lead Generation
Built For Insurance Agencies
Exclusive Opportunities — Sold Once
US-Based Traffic Sources
No Long-Term Contracts
Compliance First
Live Transfers · Inbound Calls · Lead Center
Built For Medicare, Life & Final Expense
Currently Onboarding Select Agencies
OneLife Marketing Solutions LLC logoOneLife Marketing Solutions LLC
Now onboarding new agency partners — limited capacity

The Agencies Winning in 2026 Aren't Buying Leads.

They're building a pipeline of qualified conversations that convert. We engineer that pipeline for you — exclusive opportunities, inbound calls, and predictable growth your producers can staff around.

  • Exclusive Opportunities
  • Inbound Calls
  • Recruiting Campaigns
  • Compliance-Conscious
Explore Lead Programs

We're not the cheapest option — because the cheapest leads usually become the most expensive.

Good. Stay skeptical.

OneLife Marketing Solutions headquarters — licensed insurance agents on live calls with a team leader coaching a producer, glass meeting room and Lead Center dashboard visible
Lead Center · Live
Exclusive Live Transfers
Inbound Calls
Web Form Leads
Telemarketing Pipelines
Performance Ads
Conversion-Engineered Sites
Brand Identity
Exclusive Live Transfers
Inbound Calls
Web Form Leads
Telemarketing Pipelines
Performance Ads
Conversion-Engineered Sites
Brand Identity
01Why agencies struggle to scale
Licensed OneLife Marketing Solutions insurance producer on a live client call, CRM open with lead details and callback scheduled

Field reality

Every unanswered dial is spend you can't get back.

The pattern nobody wants to name

You already know what's broken. You just haven't been given a different option.

If you're spending more every quarter and writing fewer policies, the problem isn't your team.It's the inventory you've been handed.

  • You're paying for leads nobody answers.

    Aged data, wrong numbers, dead dials. The conversation never even starts.

  • Your prospect already spoke to three other agents.

    Shared and resold leads turn every call into a price war.

  • More spend isn't fixing the problem.

    Piling volume onto broken quality just inflates your CPA.

  • Producer morale is quietly collapsing.

    Your best closers won't stay on a dialer that punishes them for showing up.

Show Me A Better Lead Strategy20-minute call · No pressure · Honest fit assessment
02Why OneLife exists

OneLife exists because agencies were tired of renting other people's leftovers.

Too much of this industry is built on reselling the same lead five times and calling it a service. We started OneLife Marketing Solutions to run it the way an operator would want it run for their own book —exclusive opportunities, transparent numbers, and a partnership that lasts longer than one invoice.

  • 01

    Exclusive Opportunities

    One buyer per lead. Your producers never fight three other agents for the same conversation.

  • 02

    Compliance-Conscious Campaigns

    Documented consent on every record. Inventory your team can trust — and defend if it's ever questioned.

  • 03

    Predictable Growth

    Steady daily flow you can staff and forecast against. Real volume, not last week's vendor surge.

OneLife Marketing Solutions leadership team reviewing campaign performance and agency growth strategy on a large display

Operator-led

Weekly campaign reviews with the people building your pipeline — not a call center.

03How it works

From strategy call to predictable pipeline.

A transparent five-step process — the same one we run for every OneLife Marketing Solutions agency partner.

  1. Step 01

    Choose Your Program

    Medicare, Final Expense, Life, Live Transfers, or Recruiting — matched to your states and capacity.

  2. Step 02

    Strategy & Campaign Planning

    We map your unit economics and design an exclusive campaign with consent captured at the source.

  3. Step 03

    Launch Inside OneLife Lead Center

    Opportunities flow into your CRM or dialer in real time — auditable, one buyer per lead.

  4. Step 04

    Receive Qualified Opportunities

    Answer-rate-optimized delivery so your producers spend their day in real conversations.

  5. Step 05

    Review, Optimize & Scale

    Weekly performance reviews reallocate spend to what actually issues policies — then we scale.

See the full process →
04Lead Programs

Start with the exclusive insurance program that fits your agency.

Five programs. Each engineered for a specific market and a specific way agencies actually sell.

Final Expense Leads — insurance agency scene
Most Popular

Final Expense Leads

Senior-market conversations, not dead numbers.

Producers in front of prospects who pick up — no more AM hours burned on ghost inventory.

Best for: Agencies focused on burial, final expense, and senior protection.

Explore Final Expense
05Why OneLife is different

Not all lead providers work the same way.

The difference between buying leads and building growth is visible in eight places most agencies never get to inspect. Here they are, side by side.

What agencies check
Typical lead vendor
OneLife Marketing Solutions
Lead exclusivity
Resold 3–8 times across competing agencies
Exclusive to your agency — one buyer per opportunity
Contact rate
18–28% — aged, shared, cold by delivery
70–90% — fresh, exclusive, warm on arrival
Speed-to-lead
Hours to days after opt-in
Under 90 seconds, every time
TCPA & compliance
Vendor claims — no proof if audited
Timestamped, IP-logged, audit-ready sourcing
Reporting
Monthly PDF, opaque, aggregated
Real-time dashboard, per producer, per source
Delivery control
Vendor decides pace and volume
You throttle, pause, or shift on demand
Support model
Ticket queue, delayed responses
Named operator, direct line, weekly optimization
Partnership horizon
Transactional — sold by the batch
Long-term partnership — built to compound
An agency owner and OneLife Marketing Solutions sales manager reviewing campaign performance on the OneLife dashboard inside a glass-walled meeting room

Inside the review

Every campaign, every producer, every dollar — reviewed together, week over week.

Speed-to-lead
< 90s
Exclusivity
100%
06Performance, measured

Every dollar is accounted for. Every campaign is measurable.

Agencies don't need louder promises — they need honest numbers. Every OneLife program is reviewed in the same reporting your team uses, so performance improves through optimization, not guesswork.

Agency owner and OneLife Marketing Solutions account manager reviewing campaign performance on a large display in a modern glass-walled conference room

Quarterly review · Tampa, FL

Transparent reporting is how we earn the next quarter — not a slide, a working session.

87%
Live-transfer contact rate

More conversations from the same media spend.

3.2×
Pipeline lift in 90 days

Without adding producer headcount.

92%
Agency retention YoY

Predictable flow beats promotional pricing.

<90s
Speed-to-lead across programs

Reach intent while it's still hot.

Qualified Opportunities
1,284
+8.7%
Connection Rate
71.4%
+4.2 pts
Appointment Rate
18.6%
+1.9 pts
Cost / Opportunity
$38
−9.1%

Metrics reflect trailing-90-day averages across active OneLife campaigns; individual results vary by program, vertical, and staffing. Campaign-level performance is reviewed with every partner in shared reporting.

In their words
"Contact rates jumped almost overnight. Our producers stopped chasing dead numbers."
AAgency PrincipalFinal Expense
"Lead quality is the difference. We're booking more appointments off fewer dials."
SSales ManagerMedicare
"Finally a partner who treats us like operators, not a credit card."
OOwnerLife Insurance IMO
07OneLife Lead Center

One platform for every lead dollar your agency spends.

The OneLife Lead Center is the operating system for agency growth — campaign management, live delivery, producer routing, and performance reporting in a single premium workspace built for insurance operators.

Built for operators

Fewer tabs. Better decisions. A platform your team logs into every day.

Real-time campaign visibility

Every campaign, every producer, every dollar — in one live view.

Manage delivery in one place

Route inbound calls, live transfers, and web leads without spreadsheets.

Track performance instantly

Contact, appointment, and issue rates update as your team dials.

Optimize with confidence

Shift spend toward what converts — decisions backed by attribution, not opinion.

Explore the Lead CenterOnboarding in 7 business days · No long-term contracts
08Client success stories

What professionals say about working with Tahir.

Real feedback. Real relationships.

Long-term partnerships are built on transparency, communication, and measurable results. These recommendations come directly from professionals who have worked with Tahir Shah throughout his career.

Professional Note

Some long-term clients and business partners know Tahir Shah by the professional nickname “James.” Testimonials mentioning James refer to Tahir Shah, Co-Founder & CEO of OneLife Marketing Solutions LLC.

LinkedIn Recommendation
I worked with Tahir in a business that had its ups and downs. Through it all, Tahir delivered excellent work and was an honest and trust-worthy business partner. I appreciated all that Tahir did for our business, would certainly recommend him and his expertise, and hope our career paths will cross again.
Matt Tarkenton
Inspiring Business Leader | Passionate Coach | Empowering Others to Be Their Best Self
Matt was Tahir’s client·November 22, 2024
LinkedIn Recommendation
Tahir (aka James) has been a major asset to my business for years now. No one will work harder than he will. He has demonstrated high integrity, knowledge and expertise in his field. I would recommend him 100x again.
Michael Montes
“If you want to be happy, be.” — Leo Tolstoy
Michael worked with Tahir on the same team·February 14, 2024
LinkedIn Recommendation
James and his team are on top of their game. Very quick to response to any issues. They are truly concerned about their quality for an off shore call center.
Luis Beauchamp
Vice President of Marketing at Final Expense Direct
Luis was a client of James’·August 12, 2021
LinkedIn Recommendation
It is an honor and pleasure to recommend Tahir AKA JAMES, a truly business mindset individual who has a natural entrepreneurial acumen in sales, particularly with a focus on insurance leads. Tahir Shah, has skillfully harnessed the potential of converting insurance leads into daily revenue. He has demonstrating an exceptional ability to target a relevant audience with precision. This has not only optimized time utilization for the Dasilva Financial Group Agency but has also resulted in a noteworthy increase in conversion rates to our associates. While the insurance company has its challenges, Tahir has adeptly overcome occasional interface glitches within our platforms. The responsive support from the customer service shows resilience and adaptability. In summary, Tahir, foray into entrepreneurial options with a focus on insurance leads serves as a testament to our production and growth. Dasilva Financial Group is pleased to continue doing business with Tahir and his associates. 9.7 / 10
Estraisand Rico Dasilva
Saved by Grace-Senior Life Insurance Partner-Legacy Protector-Retired Marine
Estraisand Rico worked with Tahir but on different teams·February 17, 2024
LinkedIn Recommendation
Working with James has been great. A lot of lead vendors don't prioritize the customer service side of their business and don't fix any issues that arise. James has always been there to directly speak with and fix anything I may have needed help with at the time. They provide good leads at a great price. I love working with someone who cares as much about their business as I do mine. I definitely recommend James.
Paul Vassallo
Agency Owner at Equis Financial
Paul was a client of James’·November 30, 2021
  • Real LinkedIn Recommendations
  • Insurance Industry Experience
  • Long-Term Client Relationships
  • Transparency First
09Meet the founder

The person you'll actually work with.

OneLife Marketing Solutions was built by operators who've sat on both sides of the desk — buying leads for their own agencies and building the systems other agencies rely on. Everything you've read on this page is how we run our own book.

Tahir Shah, Co-Founder and CEO of OneLife Marketing Solutions
Co-Founder & CEO

Tahir Shah

I started OneLife because I was tired of watching good agencies get quietly bled out by shared leads, offshore call floors, and vendors who disappeared the moment a batch went cold. We built the company I wanted to buy from — transparent about sourcing, honest about what's working, and accountable to the same producers dialing at 9 a.m. on a Monday.

My job is simple: match your agency with the right program, keep the campaigns clean and compliant, and stay close enough to the numbers that we can fix a slide before it becomes a quarter. If that's the kind of partner you're looking for, let's talk.

Insurance Lead Generation Strategy

Exclusive, compliance-first programs engineered for Medicare, Final Expense, and Life agencies.

Compliance-First Growth Systems

TCPA-aligned acquisition, transparent sourcing, and consent flows built into every campaign.

CRM & Automation Solutions

Pipelines, routing, and reporting that turn raw lead flow into measurable producer output.

"Relationships are built through transparency, consistency, and measurable results — not promises."

— Tahir Shah · Co-Founder & CEO
Learn More About OneLife
  • Wyoming LLC
  • Compliance-First
  • Built for Insurance Agencies
  • Long-Term Partnerships
10Questions, answered

The questions principals actually ask us.

Short, honest answers — the same way we'd answer them on a call. If your question isn't here, ask us directly.

Straight answers

OneLife runs exclusive lead programs for Medicare, Final Expense, and Life Insurance, plus inbound call and live transfer options and recruiting campaigns for agencies that need producers as well as pipeline.

Something to think about

"Which vertical is driving most of your production right now?"

Our exclusive opportunities are never resold. Your producers are the only agents contacting that prospect from our system — which is the entire reason contact rates and close rates hold up over time.

Something to think about

"How much of your current lead spend goes to inventory that other agencies also bought?"

Live transfers and inbound calls typically activate within a few business days of onboarding. Web form campaigns launch inside the first week once targeting, geography, and CRM routing are locked in.

Something to think about

"If a campaign could be live inside a week, what would you want producing first?"

Yes. We generate real-time inbound calls from consumers actively looking for Medicare, Final Expense, and Life coverage. Every call is exclusive, US-based, and comes with campaign-level reporting on source, geo, and intent.

Something to think about

"What would a steady stream of high-intent inbound calls change for your team's daily workflow?"

Volume is configured with you inside the OneLife Lead Center. Pause, throttle, or scale by vertical, geography, and campaign — daily or weekly — as your team's capacity shifts.

Something to think about

"Would matching lead volume to producer capacity change how you plan hiring?"

It's your operating layer for every campaign we run: live delivery, source and geo attribution, filters, budget controls, and per-policy performance — all in one dashboard your team logs into directly.

Something to think about

"If you could see live campaign performance before every renewal, what would you change first?"

Insurance is our core: Medicare, Final Expense, Life, Mortgage Protection, IUL, and select ACA and Auto programs. We also run custom acquisition and recruiting campaigns for IMOs, FMOs, and multi-state agencies.

Something to think about

"Is your current vendor built specifically for insurance, or are you just another vertical on their list?"

Book a Growth Strategy Session. We'll review your current pipeline, model the unit economics of an exclusive program, and tell you honestly whether OneLife is the right partner for your agency — or not.

Something to think about

"If the next 30 days could look materially different, would a 20-minute call be worth it?"

11Start the conversation

Ready to build
predictable growth?

You've seen the programs, the platform, the people, and the philosophy. The next step is a conversation — not a contract.

Bring your current pipeline. We'll review your lead sources, model the unit economics of an exclusive program for your agency, and tell you honestly whether OneLife is the right partner — or not.

Explore Lead Programs
  • 20-minute call
  • No obligation
  • No sales deck
  • Just your numbers